Accelerated Mobile Pages (AMP) are web pages designed according to an open source specification. Validated AMP pages are crawled, stored in, and served from a cache which allows them to be served even more quickly.
The AMP format is supported by a wide variety of platforms, including Google Search. If a web page listed in Google's search results has a valid AMP version, Search may direct mobile users to the cached AMP.
All of our guidelines for making a site Google-friendly also apply to AMP. This document covers additional recommendations to help you and our users take advantage of AMP's benefits. Here's a summary:
- Design: Create web pages according to the AMP specification.
- Discovery: Make your AMP discoverable.
- Validation: Test that your page is written in valid AMP HTML.
- Structured data: Mark up your content with structured data.
- Status: Monitor your AMP report on Search Console for errors.
Design
Your AMP should follow the AMP HTML specification. If you're just getting started, learn how to create your first AMP HTML page.
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